THE JOURNAL

Introducing the Legacy of Light Candle: A Tribute to Lady Mary Peters

At STORIES Parfums, we believe that every story deserves to be told. Stories are woven into the fabric of who we are as individuals, and at STORIES Parfums, we capture those stories in the form of...

In Conversation with Dr Emma Craythorne, Founder of Klira

I never set out to create a skincare brand. As a consultant dermatologist, I’ve spent over 20 years helping people understand their skin, tailoring treatments to their unique needs, and cutting thr...

In Conversation with Founder, Fleur Christacos of Fleur of England

Can you tell us the story of Fleur of England? Fleur of England began as a dream to create lingerie that embodied elegance, luxury, and craftsmanship. Founded in 2001, the brand was born out of a d...

In Conversation with Founder Anna James the Label

Can you tell us the story of Anna James? I originally launched my business in 2015 which focused on men’s and ladies’ made to measure tailoring with a small ready-to-wear collection. It didn’t take...

In Conversation With Founder Emily Mortimer Jewellery

Can you tell us the story of where Emily Mortimer Jewellery began? Throughout my life I have always been a total magpie and after a jewellery degree, a gemmology course and working for other amazin...

Celebrating Our 6th Anniversary: A Journey of STORIES and Sustainability

                    As the founder of STORIES Parfums, I find myself reflecting on this incredible journey with immense gratitude and pride. What began as a humble hobby has blossomed into a multi...

In Conversation With Kasia Gaborec-McEvoy Founder of My Name Is Ted

Can you tell us the story behind My Name is Ted? My Name is TED is a multi-award-winning Irish heritage brand creating luxury handbags collections inspired by life. The fascinating story of Ted Ca...

A Beginner's Guide To Top, Heart & Base Notes

Have you ever seen, heard or smelt something so mesmerising that it instantly transports you to a significant moment in your life? To me, fragrance is an art form - and just like painting, poetry,...

The STORIES Team Summer Essentials

With the summer season in full swing, the STORIES Team have their holidays booked and suitcases packed, ready for some much needed rest and relaxation! Though, no vacation is complete without those...

A Sustainable Revolution: How We Pioneer Efforts In Sustainable Luxury

Sustainability has always been at the forefront of STORIES, viewing ourselves as pioneers of the ‘New Niche’, bridging luxury and sustainability together.  This month, as part of Plastic Free July,...

IN CONVERSATION WITH JAKE MCBRIDE, FOUNDER OF HOOKED BOXING CLUB

STORIES Founder, Tonya Kidd-Beggs chats with Jake McBride, founder of Hooked Boxing Club, on the importance of physical health, mental health and bringing boutique, niche gyms to Belfast. Hi Jake...

How To Capture The Essence Of Summer Through Scent

As the sun-kissed days of summer approach, our senses come alive with the vibrant aromas that define this season. In the world of home scenting, summer is a time for embracing light, fresh and upli...

WHY OUR FRAGRANCE IS GENDER-INCLUSIVE

STORIES Parfums introduces a gender-inclusive (unisex) fragrance collection crafted for individuals who value the essence of exquisite perfumery.Looking back to the origins of perfume-making, scent...

Choosing Your Perfect Wedding Scent

Let’s talk about a day that marks the beginning of forever with your beloved. A day that is one of the happiest days of your life, a cherished day full of memories with all of your closest friends ...

OUR SUSTAINABILITY STORY: STORIES BOUGIE PARFUMÉE PERFUMED CANDLE TRIO

For a small brand, prioritising sustainability comes at a significant price, yet its importance is too great to ignore. We believe in taking small steps forward rather than none at all - and are co...

Introducing The STORIES Parfums Subscription Program

As you may have recently seen, we have just launched our brand new subscription program! We are so delighted to be bringing you this service as it revolutionises the way you purchase your signature...

DAY FIVE OF NATIONAL FRAGRANCE WEEK 2024: PERFUMERS

To celebrate Day Five of National Fragrance Week, we asked STORIES Founder, Tonya Kidd-Beggs our burning questions all about perfumery!   What’s your top tip for perfume?  Moisturise your skin pri...

Valentine's Scent Settings

As we enter into the midst of February, the last month of a cold, dark and long winter; we start to see glimpses of a blossoming spring and lighter nights to come. It is vitally important that we ...

How to create a signature scent

There's something iconic about having a signature scent. A fragrance you're remembered by. An aroma that evokes emotions and memories, no matter the time or distance between you and the wearer. Yo...