OUR JOURNALS

Father's Day Fragrance

The Resurrection of Gender Fluid Fragrance

Father's Day Fragrance

The Resurrection of Gender Fluid Fragrance

STORIES Parfums' gender inclusive collection was curated to be worn by men and women who appreciate luxurious fine fragrance. If you go back to the...

Tonya's Story

Our sense of smell is the most powerful one we have. Closely linked to memory and mood, it has the ability to stir us, move us and immerse in an in...

SUSTAINABLE LUXURY & ENVIRONMENTAL CONSCIENCE

Pioneering sustainability in perfumery has been an important part of our brand purpose since day one - we will always endeavour to do more and do b...

New Beginnings

My natural environment has always held my heart - and provides an endless source of inspiration for my fragrances. STORIES Parfums is based on the ...

We are Family

Every fragrance is part of a family - and from next of kin to distant ancestors, each relative has its place. Unravelling the lineage of the fragra...

An Ode to My Grandmother

As we approach Mother's Day, I've been dwelling on how blessed I am to be surrounded by so many powerful, resilient women in my life.

Top, Heart & Base Notes

I often liken perfumery to composing a beautiful piece of music: a balancing act of notes and accords aligned in perfect harmony, bringing pleasure...

My Fragrant Valentine

Whether spending this Valentine's Day solo, á deux or apart from a loved one, let's embrace the power of fragrance to cocoon ourselves and those we...

Five Ways to Shop Fragrance in a Pandemic

With many of our retail stockists currently closed - and limited opportunities to choose a new fragrance in person - we've come up with five ways t...

How to Choose Fragrance

Finding the right fragrance is often like choosing a lover - deeply personal, instinctive and frequently without rationale. There are no set rules....

A Luxury Christmas Gift Guide

Stories make up who we are, and we think that life is richer the more you have to tell. This year, it seems more important than ever to present a w...

Fragrance, Emotion & Memories

Welcome to our first Beginner's Guide to Fragrance. Over the coming months, together we will explore the meaning and impact of fragrance on our liv...

A Fragrant Fairytale

The wedding was great, it was just the two of us on the beach on the west coast. When you talk about stories, and memories…..every time I wear N⁰.0...